News

Journalism and interviews covering John Brooks and Warehouse on Wheels, most recent first.

FreightWaves · August 4, 2026 · News

FreightWaves profiles the Warehouse on Wheels model: retired over-the-road trailers are refurbished, certified and rented as storage on 30-day evergreen contracts instead of multi-year leases. John Brooks describes the trailers as a short-term relief valve for manufacturers staging materials around production changes and quarter-end, and sees a cautious "wait but still move" mindset across the goods economy outside AI infrastructure spending.

citybiz

citybiz · July 30, 2026 · News

The WOW Supply Chain Activity Index is a monthly indicator that combines Warehouse on Wheels trailer deployment data with eight established economic and logistics benchmarks to measure U.S. supply chain activity. Its first reading, 42.2 for June 2026, sat in contraction territory but had improved nearly nine points from a January low of 33.4, suggesting the downturn was stabilizing.

AJOT · July 23, 2026 · News

Readings of the WOW Supply Chain Activity Index below 45 fall in the contraction zone, which in practice means lower freight rates, ample warehouse capacity and limited pricing power for storage providers. John Brooks describes it as the first U.S. supply chain index to combine real, multi-location trailer deployment data with the public benchmarks the industry already trusts.

Supply Chain Management Review

Supply Chain Management Review · March 30, 2026 · Interview

Most facilities have no room to absorb early freight, late containers or a sudden production shift, and they cannot expand their footprint every time activity spikes. In this Q&A, John Brooks explains how repurposed over-the-road trailers give warehouses capacity at the dock door within hours, on 30-day terms rather than five-, seven- or ten-year leases. He calls the model "artificial infrastructure": space without the fixed overhead or capital cost of new construction.

FreightWaves · March 23, 2026 · News

Manufacturers and retailers are turning to mobile storage trailers as tariff volatility, nearshoring and labor shortages strain fixed warehouse networks. "We exist to be the pressure relief valve between a corporate forecast and a frontline fire drill," John Brooks told FreightWaves, pointing to rising demand along the cross-border corridors in Monterrey, Laredo and El Paso.

Cincinnati Business Courier · January 16, 2025 · News

The Cincinnati Business Courier reports on Warehouse on Wheels moving into new headquarters space in Crestview Hills, Kentucky, as the company continues to grow.

Supply & Demand Chain Executive · July 31, 2024 · News

Two problems come up suddenly in logistics and need solving even faster: a lack of space and the need to move valuable assets. Supply & Demand Chain Executive covers how Warehouse on Wheels answers both, with John Brooks describing a "never say no" approach to delivering storage and transportation without delays or lost revenue.

Cincinnati Business Courier · May 23, 2024 · News

A Cincinnati Business Courier Fast 55 winner profile of Warehouse on Wheels, the Northern Kentucky mobile storage company, and the run of acquisitions behind its growth.

AJOT · December 4, 2024 · News

AJOT reports the opening of a Warehouse on Wheels location in Oklahoma City, operating as Advantage Trailer Rentals and serving oil and gas, manufacturing and retail distribution customers. The site links WOW markets in Denver, Kansas City and Las Vegas with Dallas, Houston and San Antonio.