Press & Media

John Brooks is the Chief Executive Officer of Warehouse on Wheels, a mobile industrial storage company headquartered in Crestview Hills, Kentucky. He writes and speaks about warehouse capacity planning, supply chain resilience and the Pressure Point Framework, his diagnostic model for supply chain breakdown. His bylines, news coverage, speaking engagements and podcast appearances are collected here, most recent first.

Bylines and thought leadership by John Brooks in the supply chain trade press.

Journalism and interviews covering John Brooks and Warehouse on Wheels.

Panels, roundtables and webinars featuring John Brooks.

Guest appearances by John Brooks on business and logistics podcasts.

Featured

Featured articles

Supply Chain Management Review

Supply Chain Management Review · May 19, 2026 · Byline

The Pressure Point Framework is a supply chain diagnostic model that identifies four primary causes of operational disruption: space pressure, flow pressure, cost pressure and resilience pressure. John Brooks argues that the most expensive mistake in warehouse operations is solving the wrong problem with confidence, so the framework asks managers to name the pressure driving a disruption before committing to a fix. Warehouse infrastructure is typically sized for forecast volume rather than actual arrivals, which leaves it wrong in both directions when demand swings 30 to 40 percent in a quarter.

Manufacturing Business Outlook · May 8, 2026 · Byline

Sizing a permanent warehouse for the single busiest stretch of the year, which John Brooks calls building the church for Easter Sunday, leaves an expensive, underused asset for the rest of it. He argues manufacturers should keep a lean core network and add fractional capacity, such as storage trailers, only when a surge arrives, so warehouse space behaves like a variable utility instead of a fixed capital commitment. Fractional capacity also acts as a disruption buffer, absorbing inbound parts at the dock when a plant stops so the rest of the supply chain keeps moving.

Supply & Demand Chain Executive · May 18, 2025 · Byline

When companies shift to just-in-case inventory to blunt tariffs, the extra stock has to be stored somewhere, and small warehouse space is scarce and expensive. John Brooks makes the case for rented storage trailers as temporary capacity: companies can buy ahead of a tariff change, hold the excess without signing a long-term lease, and release the trailers once conditions settle.

Index

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Choose a type. Each entry links to the original publication.

August 25, 2026

October 8, 2026

Talking Supply Chain (Supply Chain Management Review) · hosted by Brian Straight

August 2026

iCommunicate · hosted by Mark Altman, MindsetGo

May 1, 2026

Kev Talks: REAL World Global Logistics · hosted by Kevin Parkerson and Kevin Higgins

March 6, 2026

The M&A Mastermind Podcast · hosted by Nick Olsen, Cornerstone International Alliance

December 11, 2025

Logistics & Leadership · hosted by Brian Hastings

December 3, 2025

The Supply Chaney Podcast · hosted by Nathan Chaney

September 24, 2025

Real Estate Educators Podcast · hosted by Kevin Amolsch

September 17, 2025

The Trust Built Podcast · hosted by Alan Bennett

August 14, 2025

Famous Interviews · hosted by Joe Dimino

July 8, 2025

PROFIT With A Plan · hosted by Marcia Riner

July 7, 2025

The Warehouse Underground · hosted by Ben Hopkins

May 25, 2025

Sharpen the Spear · hosted by Richard Walsh

May 21, 2025

The Story I’m Telling Myself (TSITM) · hosted by Rita Ernst

May 18, 2025

The Real Estate Espresso Podcast · hosted by Victor Menasce

 

Dock Stars · hosted by Dr. Mark Mann